01
Find the story
We get close to the business, the people, and the audience until we find the truth worth building around.
Integrated storytelling studio
One strong story.
Every place it needs to go.
S’more to Tell creates integrated campaigns for growing companies—combining strategy, video, social, PR, and marketing communications around one memorable idea.
The attention problem
Your company is interesting.
Your marketing should probably mention that.
Most companies do not need more disconnected content. They need one strong idea people can understand, remember, and repeat.
We find that idea, build the campaign around it, and make every asset feel like it came from the same company—which, surprisingly, is not always how this goes.
How we work
Start with the story. Then give it enough places to catch fire.
02
Build the campaign
We turn that truth into one clear premise, voice, message, and creative system—not twelve unrelated deliverables.
03
Make it travel
We carry the idea through video, social, press, web, email, and the materials your team uses to sell.
Built like a great show
Find the premise. Know the audience. Make people care what happens next.
Our background in television development shapes the work: sharp concepts, memorable characters, emotional stakes, and absolutely no enthusiasm for corporate wallpaper.
Selected concept work
Clear enough to get.
Good enough to remember.
Some campaigns need a laugh. Some need a founder, a customer, or a carefully chosen emotional punch. The format changes. The job does not: make the audience care.
01Comedy campaign concept
Melissa Meets AI
A character-led comedy spot built around a painfully familiar workplace truth. Because clarity is useful, but clarity people laugh at tends to travel farther.
Production approach: These concept films use AI-generated performers and environments to demonstrate our narrative and visual capabilities. For client work, we can produce with professional talent, your own team, traditional crews, AI tools, or a hybrid approach—whatever best serves the idea, timeline, and budget.
02Cinematic brand narrative
The Translation Gap
A cinematic narrative that turns an abstract technology problem into a human one—showing how a big idea can feel accessible without sanding off what makes it interesting.
Production approach: These concept films use AI-generated performers and environments to demonstrate our narrative and visual capabilities. For client work, we can produce with professional talent, your own team, traditional crews, AI tools, or a hybrid approach—whatever best serves the idea, timeline, and budget.
What we can build
One campaign idea.
A whole lot of useful places for it to go.
Campaign strategy
Positioning, audience, messaging, and the central creative idea that keeps everything connected.
Video + production
Brand films, founder stories, customer stories, explainers, and social video people choose to watch.
Social content
Campaign copy, short-form video, launch sequences, and founder-led content with an actual point of view.
PR + communications
Press releases, media angles, talking points, press kits, and stories worth putting into the world.
Marketing assets
Landing pages, emails, case studies, pitch presentations, one-sheets, and sales explainers.
Creative partnerships
A senior-led team assembled around the idea, from production and design to specialized media support.
Why S’more to Tell
Comedy taught us attention.
Television taught us story.
Producing taught us how to deliver.
Our founder began as a comedy writer with The Second City in Chicago, then moved into television development—creating concepts, uncovering compelling characters, building pitches, and turning promising ideas into stories made to sell.
That work grew into branded content and marketing for companies including AT&T, FanDuel, and iHeartMedia. Today, we bring the same development instincts to businesses that need more than content volume. They need a story with a reason to exist.
Based in Nashville, we can lead the creative strategy, produce locally, and build the right team around each campaign.